Jenifer Stone

DORVAL TRADING CO., LTD. proudly unveils its brand new item TOP POPS® TAFFY STIXX!

FOR IMMEDIATE RELEASE 

September 2023, Nanuet, NY–  DORVAL TRADING CO., LTD. proudly unveils its brand new item TOP POPS® TAFFY STIXX!

TOP POPS® TAFFY STIXX are an incredible new innovation from the minds at Dorval! The new TAFFY STIXX are fun, chewy candy taffy “sticks” that are bursting with the same great flavors already popularized with their TOP POPS® CHEWY CANDY TAFFY POPS. The new TAFFY STIXX are available in three flavors-a two color Strawberry, a red/blue Blazpberry® and ruby red Watermelon. Each of the TAFFY STIXX are individually wrapped, and packed in a 1.55oz peg bag and in 12ct displays. TAFFY STIXX are GMO and Gluten free!

“When we developed the concept of TAFFY STIXX, our research had shown there was few things like it in the US market”, says Roberta Cappel, President. “We felt that after spending years of developing and formulating a widely successful TOP POPS® brand, that it was time to expand into the count-good category and offer a new concept in Taffy candy”.

TOP POPS® TAFFY STIXX join the established TOP POPS® CHEWY CANDY TAFFY POPS line, which are available in 5 flavor varieties – Blazpberry® (Red & Blue Raspberry), Strawberry, Watermelon, Strawberry/Lemon and Assorted which contains all four flavors in one box as well as a new 5lb bulk Assorted bag. The TOP POPS® are also GMO and Gluten free.

The TOP POPS® TAFFY STIXX have brand new item numbers and UPC’s. They are available for shipment now!

About Dorval Trading Co., Ltd.

Dorval Trading Co., Ltd., is an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.  Dorval celebrated their 57th anniversary in business in 2023.

For more information, contact Dorval Trading Co., Ltd. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com.

Posted by Jenifer Stone in Press Releases

Dorval introduces new SOUR POWER® ORCHARD MIX

FOR IMMEDIATE RELEASE

October 2023, Nanuet, NYDorval Trading Co., Ltd. announces its latest SOUR POWER® flavor in the Straw Packages category – ORCHARD MIX!

SOUR POWER® ORCHARD MIX Straw Packages joins the expanding SOUR POWER® line and it is only the second assorted straws package launched by Dorval. ORCHARD MIX is exactly what it sounds like-a mix of your favorite fruits picked fresh from the orchard.  The mix of flavors-Banana, Peach, Granny Apple and Red Raspberry are truly spectacular. The colorful, fruity design of the packaging will really stand out on any shelf!

ORCHARD MIX is the assorted pack that is a fun addition to our line”, says Dorval President Roberta Cappel. “The incredible combination of popular orchard fruit flavors packaged together is innovative and on trend.”

ORCHARD MIX joins the other existing flavors and immensely popular line of Straw Packages including the newest Passionfruit as well as Mango, Sour Power Sortz® (4 color/4 flavor assorted pack), Strawberry, Wild Cherry, Pink Lemonade, Cotton Candy, Blue Raspberry, Watermelon, and Green Apple.   All varieties in the Straw Package line are available in 24ct boxes for easy shelf display. This new product is ready to ship!

Dorval has long prided itself on featuring products that deliver the highest quality of taste, and the ORCHARD MIX Straw Packages only continue that tradition. SOUR POWER® is available in Straws and Belts in wrapped, unwrapped or in bulk formats in a variety of flavors.

About Dorval Trading Co., Ltd.

Dorval Trading Co., Ltd., is an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.  Sour Power® celebrates its 38th brand anniversary this year! Dorval celebrated their 57th anniversary in business as well. For more information, contact Dorval Trading Co., Ltd. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com.

Posted by Jenifer Stone in Press Releases

Dorval unveils New Top Pops®

We are excited to unveil the latest improvements to the TOP POPS® brand!  We have been working hard to update the graphics with a more modern, clean and fun image for the line. Each box is bright and colorful, and will really stand out on the shelf. The TOP POPS® are also GMO and Gluten free and those logos have been highlighted on the main panel of the displays for maximum visibility.

In addition, we’ve been able to work on a reformulation to achieve a longer shelf life of 2 years! Due to the reformulation and for traceability purposes, all new item numbers and UPC’s have been created. Note the UPC on the stick has been removed.

TOP POPS® are available in 5 of the same flavor varieties as before- Blazpberry® (Red & Blue Raspberry), Strawberry, Watermelon, Strawberry/Lemon and Assorted which contains all four flavors in one box.

About Dorval Trading Co., Ltd.

Since 1966, the Dorval name has been synonymous with quality confections. For 55 years, Dorval has been an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.

For more information, contact DORVAL TRADING CO., LTD. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com

 

Posted by Jenifer Stone in Press Releases

Dorval Trading Co., Ltd. Announces Changes to Sales Team

August 2021, Nanuet, NY – DORVAL TRADING CO., LTD. is proud to announce changes to their Sales Team.

Dorval Trading Co., Ltd. announces that Steve Broderick, Sales Manager-West, is retiring after almost 30 years with the company. During his career, Broderick has been responsible for helping to establish Dorval Trading Co., Ltd. as a premier importer of high quality confectionery including the Sour Power® brand.

Matt Pugh has been appointed to replace Broderick, responsible for sales in the western region of the U.S. as Sales Manager-West, effective immediately. Pugh is based in Seattle and will report to Tom Coccio, who has been promoted to Director of Sales.

Pugh’s career spans more than 20 years, with a focus on various food categories, having held sales positions with Pactiv, La Brea Bakery, Sugar Foods and Acme Food Sales, managing a variety of products from food packaging to imported food.

Coccio’s promotion comes after 12 years with Dorval Trading Co., Ltd., making significant contributions during that time including increasing sales and distribution of the company’s brands and effectively managing a broker network in his role as Sales Manager-East. He assumes the newly created role of Director of Sales effective immediately.

In the new role, Coccio will be responsible for managing the company’s national sales efforts as Dorval Trading Co., Ltd. continues to expand its market share in the U.S. Coccio’s previous experience includes Regional Manager positions with Lindt & Sprungli (USA) Inc., Conagra Brands, Inc. and Del Monte Foods, Inc.

About Dorval Trading Co., Ltd.

Since 1966, the Dorval name has been synonymous with quality confections. For 55 years, Dorval has been an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.

For more information, contact DORVAL TRADING CO., LTD. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com

Tom Coccio, Director of Sales

Matt Pugh, Sales Manager-West

Posted by Jenifer Stone in Press Releases

DORVAL TRADING COMMEMORATES ITS 55TH ANNIVERSARY!

Nanuet, NY – DORVAL TRADING CO., LTD. is proud to announce that the company is celebrating its 55th year in business.

“The last 55 years have given us much reason to celebrate,” says President Roberta Cappel. “We’ve seen so many changes in the confectionery industry, and have enjoyed growing with trends and consumer demands for quality candy while never compromising our high standards of serving our customers.” Dorval was founded in 1966 by Jack and Florence Cappel, Roberta’s parents, who started out with a vision based on a strong commitment to bring quality products to consumers.

While the importing business can be challenging and competitive, Cappel states that the past 18 months since the Covid-19 pandemic began have been the most unusual by far in terms of conducting business. “We are pleased to say that we have successfully worked to avoid major disruptions caused by Covid-19 coronavirus. We have maintained close, regular contact with our customers to ensure we are supporting their current needs.”

The company prides itself with maintaining strong relationships with its suppliers throughout the pandemic. Says Cappel, “We are working closely with our supplier partners to ensure information flows throughout the supply chain, and are doing everything possible to ensure the best service levels for our customers.”

Dorval’s longevity and business approach has kept them in the forefront as a leader in the confectionery industry, and the company expects to continue to grow as an organization for many years to come.

Dorval has its own line of products under the Sour Power® brand, which celebrates its 36th anniversary also in 2021, as well as their specialty brand Dorval Premium Collection®, plus Top Pops® and Choice Confections®. Other brands represented under the Dorval umbrella include Rademaker® Hopjes, Rendez Vous®, and King®.

About Dorval Trading Co., Ltd.

Since 1966, the Dorval name has been synonymous with quality confections. For 55 years, Dorval has been an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.

For more information, contact DORVAL TRADING CO., LTD. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com

Posted by Jenifer Stone in Press Releases

Dorval makes candy donations to front-line workers

Dorval made several donations of candy in May to front-line workers around the Tri-State region and elsewhere. All together we donated over 15,000 lbs to the following facilities:

Hackensack Univ. Medical Center
Palisades Medical Center (part of Hackensack)
Stanford University – Palo Alto, CA
Montefiore Nyack Hospital
Westchester Medical Center
Mid Hudson Regional Hospital
Sentara Albemarle Medical Center, NC
Helen Hayes Hospital
Rockland County Sheriff
369th Sustainment Brigade
St Barnabas Medical Center

Posted by Jenifer Stone in Press Releases

Dorval Trading Co., Ltd. announces its latest SOUR POWER® flavor in the Straw Packages category – PASSIONFRUIT!

Dorval Trading Co., Ltd. announces its latest SOUR POWER® flavor in the Straw Packages category – PASSIONFRUIT!

SOUR POWER® PASSIONFRUIT Straw Packages is the most recent flavor to join the SOUR POWER® line and it is uniquely different from all of the other flavors. The intensely tart and juicy PASSIONFRUIT flavor is just like eating the real thing! The vibrant colors of the packaging, with the larger display window and new design features are truly eye-catching!

“We are very excited to introduce this new PASSIONFRUIT flavor to our line”, says Dorval President Roberta Cappel. “Our customers are always requesting new flavors and innovation and PASSIONFRUIT is our way of staying true to our brand and with the trend of unique and special flavors that are in the market.”

PASSIONFRUIT joins the other existing flavors and immensely popular line of Straw Packages including Mango, Sour Power Sortz® (4 color/4 flavor assorted pack), Strawberry, Wild Cherry, Pink Lemonade, Cotton Candy, Blue Raspberry, Watermelon, and Green Apple.   All varieties in the Straw Package line are available in 24ct boxes for easy shelf display. This new product will be ready to ship in June!

Dorval has long prided itself on featuring products that deliver the highest quality of taste, and the PASSIONFRUIT Straw Packages only continue that tradition. SOUR POWER® is available in Straws and Belts in wrapped, unwrapped or in bulk format in a variety of package types and flavors.

About Dorval Trading Co., Ltd.

Dorval Trading Co., Ltd., is an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.  Sour Power® will celebrate its 35th brand anniversary this year! Dorval celebrated their 50th anniversary in business in 2016.For more information, contact Dorval Trading Co., Ltd. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com.

Posted by Jenifer Stone in Press Releases

Dorval Trading Co., Ltd. announces its latest SOUR POWER® flavor in the Individually Wrapped Belts category – MANGO!

Dorval Trading Co., Ltd. announces its latest SOUR POWER® flavor in the Individually Wrapped Belts category – MANGO!

SOUR POWER® MANGO Individually Wrapped Belts have the same juicy, mouth-watering flavor of our MANGO Bulk Belts that fans of our products know and love. MANGO Individually Wrapped Belts are packed in the new display box that features a larger window, and evokes the sunny, tropical vibe that reminds you of your favorite vacation get-away!

The addition of MANGO to our line of Individually Wrapped Belts comes on the heels of the success of the MANGO Bulk Belts and MANGO Straw Packages and consistent inquiring on behalf of consumers for more accessible MANGO products.

MANGO joins the other existing flavors and growing line of Individually Wrapped Belts including Sour Power Quattro® (4 color/4 flavor belt), Strawberry, Blue Raspberry, Watermelon and Green Apple.   This new product will be ready to ship now!

Dorval has long prided itself on featuring products that deliver the highest quality of taste, and the MANGO Individually Wrapped Belts only continue that tradition. SOUR POWER® is available in Straws and Belts in wrapped, unwrapped or in bulk format in a variety of package types and flavors.

 

About Dorval Trading Co., Ltd.

Dorval Trading Co., Ltd., is an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena.  Sour Power® will celebrate its 35th brand anniversary this year! Dorval celebrated their 50th anniversary in business in 2016.

For more information, contact Dorval Trading Co., Ltd. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com.

Posted by Jenifer Stone in Press Releases

Dorval Trading Co., Ltd. proudly announces an incredible update to the SOUR POWER® line of WATERMELON BELTS!

SOUR POWER® WATERMELON BELTS are now offered as a 3-color belt, the first of its kind in the line! The colors will remind you of a yummy slice of watermelon, and the improved flavor is juicier than ever! As with all of the multi-colored belts SOUR POWER® offers, these new WATERMELON BELTS are peelable! To highlight the change, the graphics and packaging on the count goods items have also been updated.

“Watermelon has been a core flavor of the SOUR POWER® line since being introduced in 1985. We believe fans of the flavor will be thrilled to see the striking new colors of the belts, and will agree that the new flavor profile is unlike any other,” says Roberta Cappel, President of Dorval. “Keeping the entire line of SOUR POWER® products evolving is a year-round priority for us. We see innovation in the product and in the packaging as a way to stay on top of trends and to keep up with consumer demand.”

The SOUR POWER® WATERMELON BELTS are available in 150ct Individually Wrapped Belts, 150ct Unwrapped Belts (Tubs) and 3x6.6lb (Unwrapped) Bulk. The new product will be shipping soon!

About Dorval Trading Co., Ltd.
Dorval Trading Co., Ltd., is an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena. In addition to the Sour Power® 30th brand anniversary in 2015, Dorval celebrated their 50th anniversary in business in 2016.
For more information, contact Dorval Trading Co., Ltd. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com.

Posted by Jenifer Stone in Press Releases

DORVAL TRADING CO., LTD. announces its latest SOUR POWER® product line – SOUR POWER BURSTS™!

April 2019, Nanuet, NYDorval Trading Co., Ltd. proudly announces a brand new product line in our ever-expanding portfolio – SOUR POWER BURSTS™!

The iconic SOUR POWER® logo has been turned into a bite-sized sour gummy candy! The new SOUR POWER BURSTS™ are available in the 4 Color/4 Flavor SOUR POWER QUATTRO® mix (Strawberry, Green Apple, Blue Raspberry, and Tutti Frutti) and pack all the flavor and sour taste fans love since 1985!

“We are thrilled to continue the expansion of the SOUR POWER® brand with the new SOUR POWER BURSTS™ which will be very familiar to fans of SOUR POWER® products,” says Roberta Cappel, President of Dorval. “Bringing new formats and flavors to the brand keeps it fresh and exciting. This new gummy burst piece is an innovative development for SOUR POWER® and our aim is to expand this category in the future with various other pack sizes.”

The SOUR POWER BURSTS™ are packed 3 x 6.6lb cartons which make it easy for any bulk candy user to implement. The new BURSTS™ join the Bulk category with favorites including SOUR POWER QUATTRO®, Strawberry, Mango, and Blazpberry® belts, among many other popular flavors. The SOUR POWER BURSTS™ will be available to ship mid-June.

 

About Dorval Trading Co., Ltd.

Dorval Trading Co., Ltd., is an importer of an extensive range of high-quality confectionery products from major manufacturers around the world. Dorval has grown into a significant presence in the confectionery and specialty distribution arena. In addition to the Sour Power® 30th brand anniversary in 2015, Dorval celebrated their 50th anniversary in business in 2016.

For more information, contact Dorval Trading Co., Ltd. at (800) 367-8252 or at info@dorvaltrading.com, or visit our website at www.dorvaltrading.com.

Posted by Jenifer Stone in Press Releases